Case studies
View some of the Social Display campaigns brands have run with Nova.
Major global rideshare and food delivery brand reduced the cost-per-click compared with both standard display and paid social by using our ads in display inventory on the web.
Global cosmetics brand drove quality traffic to their WhatsApp business account using Social Display with Nova.
Hot sauce brand saw 12 seconds of average attention time compared to only 4 seconds for the same creatives in the walled gardens. The average viewability on the open web was 77% compared to only 25% on social feeds.
D2C bedroom furniture brand increased direct response visits to their website by 18x using Social Display with Nova. Additionally, the brand saw 2x more site visits than TV + standard display.
Consumer electronic brand increased brand engagement using Social Display with Nova. The brand saw a 55% increase in intent to purchase the product, a 77% increase in interactions on social media, and a 33% increase in website visits compared to standard display.
Travel brand increased local awareness using Social Display with Nova. The brand saw a 40% increase in brand awareness and a 16% increase in the likelihood of respondents to engage with their website.
Film brand increased movie ticket purchase intent using Social Display with Nova. By using Social Display with Nova, this company was able to increase sales intent, awareness of the movie, and likelihood of customers to talk about the movie with family and friends.
The brand saw a 45% increase in brand awareness compared to standard display. Respondents were 34% more likely to engage with the brand's website and 43% more likely to interact with the brand's social media after seeing a social display ad compared to a standard display ad.
Major global rideshare and food delivery brand reduced the cost-per-click compared with both standard display and paid social by using our ads in display inventory on the web.
Global cosmetics brand drove quality traffic to their WhatsApp business account using Social Display with Nova.
Hot sauce brand saw 12 seconds of average attention time compared to only 4 seconds for the same creatives in the walled gardens. The average viewability on the open web was 77% compared to only 25% on social feeds.
D2C bedroom furniture brand increased direct response visits to their website by 18x using Social Display with Nova. Additionally, the brand saw 2x more site visits than TV + standard display.
Consumer electronic brand increased brand engagement using Social Display with Nova. The brand saw a 55% increase in intent to purchase the product, a 77% increase in interactions on social media, and a 33% increase in website visits compared to standard display.
Travel brand increased local awareness using Social Display with Nova. The brand saw a 40% increase in brand awareness and a 16% increase in the likelihood of respondents to engage with their website.
Film brand increased movie ticket purchase intent using Social Display with Nova. By using Social Display with Nova, this company was able to increase sales intent, awareness of the movie, and likelihood of customers to talk about the movie with family and friends.
The brand saw a 45% increase in brand awareness compared to standard display. Respondents were 34% more likely to engage with the brand's website and 43% more likely to interact with the brand's social media after seeing a social display ad compared to a standard display ad.
